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Building a Podcast From the Ground Up at All Things Baseball

Organization

All Things Baseball

Role

Executive Producer

Project Type

Podcast Production

Location

Huntsville, AL

I partnered with a pair of baseball experts to build a podcast brand from scratch by performing a competitors analysis to understand the landscape prior to launch and setting up AI workflows to develop episode outlines and creative schedules. We exceeded original expectations by growing a YouTube audience of over 15,000 subscribers in the first year alone.